May 16, 2025

ProLux Energy Company Spotlight: Carlos Negron

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By Merrillyn Butterfield At ProLux Energy, we believe in celebrating the individuals who power our progress. This month, we’re proud to introduce Carlos Negron, our dedicated Sales Administrator, whose behind-the-scenes expertise ensures a seamless experience for both our team and our valued homeowners. Carlos leads the Sales Administration team, offering critical support on projects and sales-related matters. His daily responsibilities include ensuring proposals and designs are complete and accurate, reviewing financial and sales agreements, scheduling site surveys, and conducting welcome calls with homeowners to answer questions and ease concerns. His attention to detail and proactive communication make him an invaluable part of the ProLux ecosystem. Rooted in Resilience Carlos’s family hails from Puerto Rico, though he was born and raised in the vibrant city of Chicago. In 2020, during the height of the COVID-19 pandemic, he relocated to Goodyear, Arizona, where he currently resides. While he’s not yet married or a parent, Carlos shares his life with his beloved German Shepherd, and hopes to have a child within the next five years. More Than Meets the Eye Most co-workers know Carlos as a loyal New York Yankees fan and a passionate baseball enthusiast. But fewer know about his hidden musical side—Carlos works in music production and once even won a talent show with a karaoke performance! His creative spirit brings a unique vibrancy to the team. In a surprising twist, Carlos shares that before entering the solar industry, he served as a police officer, patrolling areas halfway between Detroit and Chicago. It was a friend’s encouragement that sparked his career shift and set him on a path toward renewable energy. That decision ultimately led him to ProLux, where he’ll celebrate his one-year anniversary this July. Looking Ahead with ProLux Carlos is deeply passionate about his work and the opportunities that lie ahead. “There are a lot of new things coming up at work, and I’m excited to see it happening and be a part of it,” he says. “The difference between ProLux and other companies is that they truly care—about the homeowners, the team, and their reps.” With an eye toward the future, Carlos is determined to achieve his goals, travel the world, and reach new heights within the ProLux family. As he puts it best: “Teamwork makes the dream work.” ReplyForward

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ProLux Energy Company Spotlight: Dustin Lanik

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  By Merrillyn Butterfield This month, we shine a spotlight on Dustin Lanik, ProLux Energy’s Director of Procurement and Dealer Relations, whose strategic mindset and dedication to operational excellence continue to generate significant value for the company. With a sharp focus on cost-efficiency and vendor optimization, Dustin helps ensure that resources are maximized—translating into greater capital and enhanced profitability for the entire organization. Family Man with a Drive for Excellence Dustin resides in San Tan Valley, Arizona, with his wife Cheyenne, and is a proud father to two sons, Maxx and Chandler. Each morning, he sends them off to school with a heartfelt mantra: “Work hard and be nice.” It’s a simple yet powerful philosophy he lives by—and one that reflects his grounded approach to both leadership and life. Additionally he has his boys repeat it every morning before school. Like father … like son. Living Life to the Fullest When Dustin isn’t optimizing procurement strategies or nurturing dealer partnerships, you’ll find him fully immersed in the thrill of life. He enjoys riding his Harley-Davidson, hitting the golf course, and spiking balls on the volleyball court. He also treasures time with friends and family, whether on a cruise ship or around a campfire. And don’t be surprised to catch him on the karaoke mic—he’s got talent! In fact, Dustin once modeled for a clothing company, showcasing his dynamic and adventurous personality. The ProLux Difference Dustin speaks highly of the culture at ProLux Energy: “ProLux truly feels like a work family where everyone gets along, creating an amazing work environment. Our owners genuinely value every employee—from our dedicated installers and sales professionals to those in leadership.” He attributes much of his professional fulfillment to the team-driven atmosphere, which he believes sets ProLux apart from other solar companies. With his eyes on the future, Dustin is committed to personal growth and long-term contribution to ProLux’s continued success. At his core, Dustin thrives in the fast lane and embraces anything that fuels his passion, giving him a rush. ReplyForward

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ProLux Energy Company Spotlight: Rockie Beatty

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  By Merrillyn Butterfield This month’s spotlight shines on Rockie Beatty, a dynamic leader helping to shape the future of ProLux Energy’s expansion in the Midwest. As a Sales Operations Consultant overseeing Illinois, Rockie plays a critical role in guiding the company through a phase of rapid growth. “I oversee the day-to-day operations while preparing for our massive expansion,” he explains. “My goal is to bring stability during this exciting period by developing strong leaders and helping every sales rep reach their full potential.” Family-Focused and Adventure-Driven Originally from Arizona, Rockie now resides in central Illinois with his wife, Sydne, and their three children. Family is his anchor and greatest source of fulfillment—fueling his drive and purpose both personally and professionally. Outside of work, Rockie is an adventure enthusiast. He enjoys saltwater fishing, scuba diving, and watching NFL football. Recently, he’s taken up kitesurfing, adding to his growing list of outdoor pursuits. “My wife says my real hobby is grumbling… and she’s probably right,” he says with a laugh. A Vision for the Future Looking ahead, Rockie envisions himself “slinging glass”—industry slang for closing deals—and leading the sales organization with excellence. His passion for sales and team development is matched only by his belief in the ProLux mission. “What sets ProLux apart is its ability to operate at high volume—something few companies can do effectively,” Rockie shares. “I’m incredibly grateful to work alongside such talented individuals. The grass is greener where you water it, and I look forward to growing with each of you.” Words to Live By Rockie closes with a powerful quote that reflects his perspective and faith: “In man’s extremity is God’s opportunity.” At ProLux, leaders like Rockie are not only shaping the company’s success—they’re building a culture rooted in resilience, growth, and integrity.

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Is My Home Suitable For Rooftop Solar Panels

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By Merrillyn Butterfield As solar power continues its impressive rise in popularity and accessibility, many homeowners find themselves asking: Is my home a good candidate for rooftop solar panels? The answer depends on several critical factors—including roof condition, environmental and neighborhood considerations, and financial viability. At ProLux Energy, we believe in empowering homeowners with clear, actionable insights. Below are the key factors to evaluate before making the switch to solar: 1. Roof Age & Condition   Your roof should have at least 10–15 years of life remaining to support the long-term performance of a solar system. If your roof is nearing replacement age, it may be wise to address that first to avoid costly panel removal and reinstallation later. 2. Structural Integrity Solar panels generally add 2–4 pounds per square foot of weight. A certified ProLux Energy technician will conduct a thorough structural assessment to ensure your roof can safely bear the load—because peace of mind begins with safety and engineering excellence. 3. Roof Material Compatibility Solar panels are highly adaptable and can be installed on asphalt shingles, tile, metal, and even some flat roofs. Our expert installers tailor each project to your home’s unique material and structure. 4. Roof Orientation & Layout A south-facing roof is optimal for maximum sun exposure and energy output. However, east- and west-facing orientations can still offer strong performance. Features like dormers, chimneys, and vents may limit panel placement, but our design team specializes in maximizing usable space for optimal efficiency. 5. Shading & Obstructions Tall trees, neighboring buildings, or architectural features that cast shadows can reduce solar productivity. During your consultation, we conduct a shade analysis to determine your roof’s solar potential. 6. Homeowners Associations (HOAs) Be sure to review your HOA’s guidelines. Fortunately, many states enforce “Solar Access Rights” that prohibit HOAs from outright banning solar installations—ensuring your right to harness clean energy. 7. Historic Districts & Special Zones Homes located in designated historic or aesthetic zones may face unique design restrictions. ProLux Energy will help you navigate local guidelines to maintain compliance without compromising your solar goals. 8. Permitting Requirements Local governments require permits for solar installation. ProLux Energy manages all permitting and paperwork on your behalf—eliminating hassle and ensuring full regulatory compliance. 9. Financial Options Whether you prefer an outright purchase, solar loan, lease, or power purchase agreement (PPA), our team will provide a customized financial plan to help you achieve the best return on investment—including guidance on how to reach net-zero billing. 10. Net Metering & Utility Credits Net metering enables you to sell excess solar energy back to your utility provider, helping reduce or eliminate your energy bills. This is one of the most powerful tools for homeowners seeking energy independence and long-term savings. Let’s Power Your Future Together These core considerations lay the groundwork for smart solar planning. At ProLux Energy, our mission is to deliver premium solar systems supported by exceptional customer service from start to finish. Schedule your complimentary, no-pressure in-home energy audit today. Let’s work together to lower your utility bills, reduce your carbon footprint, and give you true energy independence. Contact us at:Phone: 480.597.5178Email: support@proluxenergy.com

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Solar Gone Wild: How Rooftop Installations Affect Our Feathered Friends

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    B   By Merrillyn Butterfield Is there cause for concern when it comes to the impact of rooftop solar installations on bird populations? According to the National Audubon Society, they report: “Audubon strongly supports properly sited photovoltaic solar power that avoids, minimizes, or mitigates impacts to birds and their habitat. As with all forms of renewable energy, we work with Congress and wildlife agencies to ensure that all projects are carried out in accordance with federal laws, like the Migratory Bird Treaty Act.”(Audubon Society, “Solar Power and Birds,” July 21, 2020, https://audubon.org) This responsible stance underscores the organization’s commitment to both sustainability and wildlife protection. Rooftop Solar: Minimal Impact, Maximum Benefit While certain types of solar technologies—such as large-scale solar farms—can pose challenges to bird populations, photovoltaic rooftop panels, the most commonly used solar systems, have been shown to have minimal ecological impact. These installations are environmentally optimal because they repurpose existing built environments—such as residential and commercial rooftops—without encroaching on natural habitats. In essence, they transform underutilized surface space into clean energy generators while leaving our ecosystems undisturbed. Climate Change: The Greater Threat It’s important to recognize the broader picture. Climate science reveals that without intervention, rising global temperatures could threaten up to two-thirds of North America’s bird species with extinction. Renewable energy sources like solar play a pivotal role in curbing carbon emissions and stabilizing the climate. By choosing solar, we’re not just reducing our carbon footprint—we’re actively preserving the future of our avian neighbors. Why Choose ProLux Energy? At ProLux Energy, we take our environmental responsibility seriously. That’s why we offer:• A no-pressure, in-home energy audit tailored to your needs• A comprehensive, concierge-style service model—from design and permitting to professional installation• A commitment to sustainability, safety, and superior customer support Let us help you transition to a clean energy future—with the birds, and your peace of mind, in mind. Contact us today at 480.597.5178 or email support@proluxenergy.com. Because at ProLux, we’re not just solar gone wild—we’re solar gone responsible. Now you can put your mind to nest.             ReplyForward

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